Course Description

It's often said that the key to practice success is RESULTS. And it's true that getting results is important. If you don't actually help people, that's a recipe for failure in business. But this actually is not the crucial key to success. 

Why? Because, based on a survey of 200 acupuncturists, on average it takes 8 - 10 treatments to get results for your patients. Which means that you've got to get your patients to stick around long enough to see those results. 

This means that the key to practice success is how well and quickly you can develop trust and confidence with your patients and potential patients. Because that's what will make them trust that you can actually help them, and inspire them to stick around long enough to get those results. 

So let that sink in: the key is building TRUST and CONFIDENCE. 

Which, I know from personal experience, can be challenging whether you're just starting out or have been in practice for years - it's hard to step into our worth, power, and confidence. 

Did you know that confidence can actually be learned and cultivated? I know it can feel like something that someone just either HAS or doesn't have, but it's actually something you can learn to COMMUNICATE and cultivate. 

When I learned about the Taoist concept of De, I felt like I had hit the jackpot. It's all about character cultivation to develop charisma (which translates to confidence and trust). Omg, so cool! 

That's what this course is based on, as well as a coaching technique that inspires people to action.

I can't wait to share it with you. 

Dr. Katie Altneu DTCM FABORM

Hello there! I'm Katie. I’m an acupuncturist and herbalist with a practice I love in Denver, Colorado. I've gone through the journey of creating a busy practice. I've learned things the hard way, in the trenches. I've also taught the Business/Practice Management class at CSTCM for four years. My previous career was in economics and finance. I love merging these two worlds. I love our medicine and I'm dying to help other acupuncturists learn the business and marketing tools they need to fuel their practice success. I started creating these resources for acupuncturists online because I want to give you access to the information I wish I would have had from the beginning.As any silly, serious, strategic, personal or professional questions come up, please give me a shout. I’m always delighted to hear from you. Fire off any questions to me at [email protected]. If there is anything I can do to serve you, just ask.You deserve a business and a life you love. I can help.

Course curriculum

  • 1

    Cultivating De

    • Have You Ever Heard of De?

    • Why De is So Important

    • You Can Cultivate It

    • The First Key to De

    • De Cultivation Growth Assignment

    • Confidence

    • The Second Key to De

    • The Third Key to De

    • Can't Be Faked

    • Neat, right?
  • 2

    The Intake

    • The steps to a powerful Intake

    • PosperRing Week 2 - Intake

    • Coaching questions

    • How Does Acupuncture Work Infographic

    • Dosing your medicine

    • How many treatments to recommend
  • 3

    Congratulations!

    • Thank you